Bespoke Benefits and Relevant Features
Sell the sizzle not the sausage, because we all know what goes into a sausage. We know you are not selling sausages, but some tend to persuade through features rather than benefits because they are tangible and empirical. They can also be boring and counterproductive.
Ensuring that you deliver features that are relevant and benefits that are bespoke are key to a successful pitch. You will pitch some unexpected products here before getting the chance to deliver the benefits of, well, you.
- Bespoke benefits and relevant features: The what, the why and the how
- Pitching really useless stuff: Brick-sized mobile phones
- Your bespoke benefits and relevant features
- Delivery, video feedback and discussion
HOW WE DO IT
Let’s talk! Call us on 0333 577 0040 to discuss your speciﬁc needs and build the programme that’s right for you.
BLEND AND BUILD
we can work together on creating something unique just for you!
The Art of DeliveryThe Art of Delivery
Here we look at why great delivery is vital, and what the core ingredients of devastating delivery are. You will deliver short presentations or pitches, reflect on your style and know what good looks like.
Making The Emotional ConnectionMaking The Emotional Connection
Creativity anyone? The essentials of delivery are energy, spontaneity and creativity. Our research shows that creativity is the most challenging. Here you will look at where to source your creative material, how to prepare and deliver some vignettes, and then how to incorporate them within the structure of the presentation or pitch.
The Science of PreparationThe Science of Preparation
If you are to have creativity and make the emotional connection you need a process that allows this to happen. Or you can just go with boring, read, PowerPoint-led. Over 17,000 souls have been through the unique Kissing With Confidence Method and they will tell you it does the creativity and connection thing ‘just so’.
WANT TO KNOW MORE?
Call us on 0333 577 0040 or complete the form below.